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Tag Archives: wine business

Building A Business – The Humanitas Model Part 1

Friday, January 15, 2010

 
In 1997 I had this wild idea that I wanted to create my own winery.  Well, it wasn’t that wild.  I’d been in the wine business all of my adult life and had been bitten by the wine bug at a very early age.  I had dreamed of owning my own winery for years.  In [...]

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‘Viral’ Wine Marketing to the Extreme

Wednesday, February 11, 2009

I had the great pleasure of pouring Humanitas wines for the Stanford Business School wine tasting club a week ago Tuesday.  Wonderful people — a good time in general as these folks were not only interested in the Humanitas wines, but also the Humanitas business model – which is somewhat unique and hopefully intriguing.  I [...]

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Overheard in Wine Country #1

Monday, October 20, 2008

One of the joys…and curses of living in Wine Country (in my case Napa) is that no matter where you go, someone is talking about wine or the wine business.  And often, I pick up little bits of conversation — not the whole thing — making for great fun figuring out the context.  These non-sequiturs [...]

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